Francis  Rowland 

Senior UX Architect at Sigma 

Francis leads the team in Sigma's Cambridge office and is involved in a whole range of activities in typical design projects, from research, to ideation, to prototyping and testing, and uses sketching to develop and communicate ideas, as well as to involve others in the design process.

He speaks in the UK and abroad on a range of topics related to design, including sketching, data visualisation, lean processes, participatory design, and collaboration. 

Building a new digital culture

Francis will be speaking alongside Mind's digital team on some of the challenges they faced, in developing and implementing a new digital strategy.